{"id":3,"date":"2024-03-17T20:52:41","date_gmt":"2024-03-17T20:52:41","guid":{"rendered":"https:\/\/ex.plo.re\/crm\/?page_id=3"},"modified":"2025-12-21T12:42:32","modified_gmt":"2025-12-21T19:42:32","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/ex.plo.re\/crm\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"<div id=\"cs-content\" class=\"cs-content\"><div class=\"x-section e3-e1 m3-0\"><div class=\"x-row x-container max width e3-e2 m3-1 m3-2\"><div class=\"x-row-inner\"><div class=\"x-col e3-e3 m3-3\"><div class=\"x-text x-content e3-e4 m3-4\"><h2 data-start=\"44\" data-end=\"96\"><strong data-start=\"47\" data-end=\"96\">Privacy Policy for ex.plo.re and Its Partners<\/strong><\/h2>\n<p data-start=\"98\" data-end=\"131\"><strong data-start=\"98\" data-end=\"131\">Effective Date: Jan 1, 2022<\/strong><\/p>\n\n<h3 data-start=\"133\" data-end=\"160\"><strong data-start=\"137\" data-end=\"160\">1. Overview &amp; Scope<\/strong><\/h3>\n<p data-start=\"161\" data-end=\"198\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">This Privacy Policy applies to ex.plo.re and any individuals, contractors, clients, or affiliated entities (\u201cwe\/us\/our\u201d) that work with or through ex.plo.re. We provide digital marketing services to help you improve your online presence. We <strong data-start=\"241\" data-end=\"285\">do not store any personal data ourselves<\/strong> \u2014 instead, we rely entirely on trusted third-party systems such as Google and Meta (Facebook) Pixels to collect and process data for analytics and ad optimization.<\/span><\/p>\n\n<h3 data-start=\"200\" data-end=\"259\"><strong data-start=\"204\" data-end=\"259\">2. Data Collection via Trusted Third-Party Services<\/strong><\/h3>\n<p data-start=\"260\" data-end=\"297\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">We integrate external tools like:<\/span><\/p>\n\n<ul data-start=\"299\" data-end=\"380\">\n \t<li data-start=\"299\" data-end=\"340\">\n<p data-start=\"301\" data-end=\"340\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"><strong data-start=\"0\" data-end=\"20\" data-is-only-node=\"\">Google Analytics<\/strong> (and optionally Google Ads\/Remarketing)<\/span><\/p>\n<\/li>\n \t<li data-start=\"341\" data-end=\"380\">\n<p data-start=\"343\" data-end=\"380\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"><strong data-start=\"0\" data-end=\"14\" data-is-only-node=\"\">Meta Pixel<\/strong> (Facebook\u2019s tracking\/advertising pixel)<\/span><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"382\" data-end=\"419\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">These tools may collect:<\/span><\/p>\n\n<ul data-start=\"421\" data-end=\"546\">\n \t<li data-start=\"421\" data-end=\"462\">\n<p data-start=\"423\" data-end=\"462\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Device\/browser details<\/span><\/p>\n<\/li>\n \t<li data-start=\"463\" data-end=\"504\">\n<p data-start=\"465\" data-end=\"504\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">IP address (hashed or anonymized in GA4)<\/span><\/p>\n<\/li>\n \t<li data-start=\"505\" data-end=\"546\">\n<p data-start=\"507\" data-end=\"546\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Page interaction data (e.g. clicks, scrolls, time on site)<\/span><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"548\" data-end=\"627\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">We do <strong data-start=\"6\" data-end=\"13\">not<\/strong> combine or merge this data with any personally identifiable information on our end. These third-party platforms handle data processing strictly as per their policies.<\/span><br data-start=\"585\" data-end=\"588\" \/><br \/>\n<span class=\"\" data-state=\"closed\"><\/span><\/p>\n\n<h3 data-start=\"629\" data-end=\"669\"><strong data-start=\"633\" data-end=\"669\">3. Third-Party Privacy Oversight<\/strong><\/h3>\n<p data-start=\"670\" data-end=\"709\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">These services are governed by their own privacy rules:<\/span><\/p>\n\n<ul data-start=\"711\" data-end=\"878\">\n \t<li data-start=\"711\" data-end=\"794\">\n<p data-start=\"713\" data-end=\"794\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"><strong data-start=\"0\" data-end=\"26\" data-is-only-node=\"\">Google Analytics &amp; Ads<\/strong>: we disclose and obtain consent per Google\u2019s Privacy Disclosures Policy<\/span><\/p>\n<\/li>\n \t<li data-start=\"795\" data-end=\"878\">\n<p data-start=\"797\" data-end=\"878\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"><strong data-start=\"0\" data-end=\"14\" data-is-only-node=\"\">Meta Pixel<\/strong>: usage requires explicit user opt\u2011in and opt\u2011out options per GDPR compliance<\/span><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"880\" data-end=\"919\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Please refer to their official policies.<\/span><span class=\"\" data-state=\"closed\"><span class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\"><a href=\"https:\/\/www.meta.com\/legal\/privacy-policy\/?srsltid=AfmBOoorb409epn1EowNYIDtWYasQ--snOciw9TcMTJhqTiUO96O4bID&amp;utm_source=chatgpt.com\" target=\"_blank\" rel=\"noopener\" alt=\"https:\/\/www.meta.com\/legal\/privacy-policy\/?srsltid=AfmBOoorb409epn1EowNYIDtWYasQ--snOciw9TcMTJhqTiUO96O4bID&amp;utm_source=chatgpt.com\" class=\"flex h-4.5 overflow-hidden rounded-xl px-2 text-[0.5625em] font-medium text-token-text-secondary! bg-[#F4F4F4]! dark:bg-[#303030]! transition-colors duration-150 ease-in-out\"><span class=\"relative start-0 bottom-0 flex h-full w-full items-center\"><span class=\"flex h-4 w-full items-center justify-between absolute\"><span class=\"-me-1 flex h-full items-center rounded-full px-1 text-[#8F8F8F]\"><\/span><\/span><\/span><\/a><\/span><\/span><\/p>\n\n<h3 data-start=\"1087\" data-end=\"1134\"><strong data-start=\"1091\" data-end=\"1134\">4. Consent, Cookie Management &amp; Opt\u2011Out<\/strong><\/h3>\n<p data-start=\"1135\" data-end=\"1174\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">To comply with regulations (e.g. GDPR, CalOPPA), we deploy explicit consent mechanisms:<\/span><\/p>\n\n<ul data-start=\"1176\" data-end=\"1301\">\n \t<li data-start=\"1176\" data-end=\"1217\">\n<p data-start=\"1178\" data-end=\"1217\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Before any tracking pixel or cookie is activated, you must give <strong data-start=\"64\" data-end=\"81\">clear consent<\/strong>.<\/span><\/p>\n<\/li>\n \t<li data-start=\"1218\" data-end=\"1259\">\n<p data-start=\"1220\" data-end=\"1259\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">You can revoke consent at any time via our site\u2019s cookie settings.<\/span><\/p>\n<\/li>\n \t<li data-start=\"1260\" data-end=\"1301\">\n<p data-start=\"1262\" data-end=\"1301\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">You may control or refuse cookies using your browser preferences.<\/span><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1303\" data-end=\"1342\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">You can also opt-out directly through:<\/span><\/p>\n\n<ul data-start=\"1344\" data-end=\"1431\">\n \t<li data-start=\"1344\" data-end=\"1387\">\n<p data-start=\"1346\" data-end=\"1387\">Unsubscribe button located on every email announcement.<\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"1433\" data-end=\"1454\"><strong data-start=\"1437\" data-end=\"1454\">5. Data Usage<\/strong><\/h3>\n<p data-start=\"1455\" data-end=\"1494\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Data collected is used <strong data-start=\"23\" data-end=\"35\">only for<\/strong>:<\/span><\/p>\n\n<ul data-start=\"1496\" data-end=\"1627\">\n \t<li data-start=\"1496\" data-end=\"1539\">\n<p data-start=\"1498\" data-end=\"1539\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Improving website performance<\/span><\/p>\n<\/li>\n \t<li data-start=\"1540\" data-end=\"1583\">\n<p data-start=\"1542\" data-end=\"1583\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Measuring advertising effectiveness<\/span><\/p>\n<\/li>\n \t<li data-start=\"1584\" data-end=\"1627\">\n<p data-start=\"1586\" data-end=\"1627\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Optimizing digital marketing strategies<\/span><\/p>\n<\/li>\n \t<li data-start=\"1584\" data-end=\"1627\">Making your experience better<\/li>\n<\/ul>\n<p data-start=\"1629\" data-end=\"1668\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">We do <strong data-start=\"6\" data-end=\"13\">not<\/strong> use this data for any other purpose, nor do we monetize, sell, rent, or share it for third-party gains.<\/span><\/p>\n\n<h2 data-start=\"145\" data-end=\"173\">SMS\/Text Messaging Policy<\/h2>\n<h3 data-start=\"175\" data-end=\"192\">1) Overview<\/h3>\n<p data-start=\"193\" data-end=\"453\">We at <strong data-start=\"199\" data-end=\"212\">ex.plo.re<\/strong>, and our clients, may send you SMS\/text messages if you have expressly opted in to receive text notifications (\u201cService\u201d). By subscribing to this Service, you consent to receive periodic text messages to the mobile phone number you provide.<\/p>\n\n<h3 data-start=\"455\" data-end=\"478\">2) Opt-In Consent<\/h3>\n<p data-start=\"479\" data-end=\"752\">By providing your mobile phone number and selecting the SMS\/text notification option, you expressly agree that <strong data-start=\"590\" data-end=\"603\">ex.plo.re<\/strong> and our clients may send you automated and non-automated text messages. Consent is not a condition of purchase unless required for service delivery.<\/p>\n\n<h3 data-start=\"754\" data-end=\"792\">3) Message Content and Frequency<\/h3>\n<p data-start=\"793\" data-end=\"900\">Message frequency will vary based on your notification settings and account activity. Messages may include:<\/p>\n\n<ul data-start=\"901\" data-end=\"1069\">\n \t<li data-start=\"901\" data-end=\"931\">\n<p data-start=\"903\" data-end=\"931\">Alerts and account updates<\/p>\n<\/li>\n \t<li data-start=\"932\" data-end=\"957\">\n<p data-start=\"934\" data-end=\"957\">Service notifications<\/p>\n<\/li>\n \t<li data-start=\"958\" data-end=\"1001\">\n<p data-start=\"960\" data-end=\"1001\">Client-specific messages you opted into<\/p>\n<\/li>\n \t<li data-start=\"1002\" data-end=\"1069\">\n<p data-start=\"1004\" data-end=\"1069\">Promotional alerts (only if you opted into promotional messaging)<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1071\" data-end=\"1121\">We do not guarantee a specific number of messages.<\/p>\n\n<h3 data-start=\"1123\" data-end=\"1154\">4) Carrier Messaging Fees<\/h3>\n<p data-start=\"1155\" data-end=\"1269\">Standard messaging and data rates may apply. You are responsible for all charges imposed by your wireless carrier.<\/p>\n\n<h3 data-start=\"1271\" data-end=\"1307\">5) Opt-Out \/ STOP Instructions<\/h3>\n<p data-start=\"1308\" data-end=\"1434\">You can opt out of SMS\/text messages at any time. To discontinue receiving messages, reply with any of the following commands:<\/p>\n\n<ul data-start=\"1435\" data-end=\"1475\">\n \t<li data-start=\"1435\" data-end=\"1445\">\n<p data-start=\"1437\" data-end=\"1445\"><strong data-start=\"1437\" data-end=\"1445\">STOP<\/strong><\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1477\" data-end=\"1590\">Upon receipt of a valid STOP command, messaging will cease, and you will receive a one-time confirmation message.<\/p>\n\n<h3 data-start=\"1592\" data-end=\"1613\">6) Help\/Support<\/h3>\n<p data-start=\"1614\" data-end=\"1735\">For assistance, reply <strong data-start=\"1636\" data-end=\"1644\">HELP<\/strong> to any message or contact support at:<br data-start=\"1682\" data-end=\"1685\" \/><strong data-start=\"1685\" data-end=\"1706\"><a data-start=\"1687\" data-end=\"1704\" class=\"decorated-link cursor-pointer\" rel=\"noopener\">hello@ex.plo.re<\/a><\/strong><\/p>\n\n<h3 data-start=\"1737\" data-end=\"1760\">7) Policy Changes<\/h3>\n<p data-start=\"1761\" data-end=\"1918\">We may update this SMS\/Text Messaging Policy at any time. Continued use of the Service after changes are posted constitutes acceptance of the revised policy.<\/p>\n\n<h3 data-start=\"1670\" data-end=\"1705\"><strong data-start=\"1674\" data-end=\"1705\">6. Third\u2011Party Data Storage<\/strong><\/h3>\n<p data-start=\"1706\" data-end=\"1745\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">All data captured via Google or Meta tools is stored and managed under their respective infrastructure and privacy controls. We have <strong data-start=\"133\" data-end=\"167\">no access to raw personal data<\/strong> \u2014 only aggregated, anonymized insights.<\/span><\/p>\n\n<h3 data-start=\"1747\" data-end=\"1780\"><strong data-start=\"1751\" data-end=\"1780\">7. Data Deletion Requests<\/strong><\/h3>\n<p data-start=\"1781\" data-end=\"1820\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">If you wish to delete your data processed via these third-party tools:<\/span><\/p>\n\n<ol data-start=\"1822\" data-end=\"1907\">\n \t<li data-start=\"1822\" data-end=\"1864\">\n<p data-start=\"1825\" data-end=\"1864\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Contact us at <strong data-start=\"14\" data-end=\"33\"><a href=\"mailto:hello@ex.plo.re\" data-start=\"16\" data-end=\"31\" data-is-only-node=\"\">hello@ex.plo.re<\/a><\/strong>.<\/span><\/p>\n<\/li>\n \t<li data-start=\"1865\" data-end=\"1907\">\n<p data-start=\"1868\" data-end=\"1907\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">We will forward your request to Google or Meta on your behalf and assist with the deletion process.<\/span><\/p>\n<\/li>\n<\/ol>\n<h3 data-start=\"1909\" data-end=\"1948\"><strong data-start=\"1913\" data-end=\"1948\">8. Compliance &amp; Legal Framework<\/strong><\/h3>\n<p data-start=\"1949\" data-end=\"1988\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\">Though we don\u2019t directly process personal data, we comply with:<\/span><\/p>\n\n<ul data-start=\"1990\" data-end=\"2157\">\n \t<li data-start=\"1990\" data-end=\"2073\">\n<p data-start=\"1992\" data-end=\"2073\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"><strong data-start=\"0\" data-end=\"11\" data-is-only-node=\"\">CalOPPA<\/strong>: publicly accessible, up-to-date Privacy Policy, cookie tracking disclosure<\/span><span class=\"\" data-state=\"closed\"><\/span><\/p>\n<\/li>\n \t<li data-start=\"2074\" data-end=\"2157\">\n<p data-start=\"2076\" data-end=\"2157\"><span class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"><strong data-start=\"0\" data-end=\"16\" data-is-only-node=\"\">GDPR\/UK GDPR<\/strong>: user consent for tracking (e.g. Meta Pixel), ease of opt-out\/in for EU users<\/span><\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"2159\" data-end=\"2183\"><strong data-start=\"2163\" data-end=\"2183\">9. No Data Sales<\/strong><\/h3>\n<p data-start=\"2184\" data-end=\"2277\">We do not sell or otherwise monetize your data. We are committed to maintaining your privacy.<\/p>\n\n<h3 data-start=\"2279\" data-end=\"2313\"><strong data-start=\"2283\" data-end=\"2313\">10. Updates to This Policy<\/strong><\/h3>\n<p data-start=\"2314\" data-end=\"2462\">We may update this policy periodically to reflect changes in our services or legal obligations. Any updates will include a revised \u201cEffective Date.\u201d<\/p>\n\n<h3 data-start=\"2464\" data-end=\"2495\"><strong data-start=\"2468\" data-end=\"2495\">11. Contact Information<\/strong><\/h3>\n<p data-start=\"2496\" data-end=\"2593\">For any questions, concerns, or data deletion requests, please reach us at:<br data-start=\"2571\" data-end=\"2574\" \/><strong data-start=\"2574\" data-end=\"2593\"><a data-start=\"2576\" data-end=\"2591\" class=\"cursor-pointer\" rel=\"noopener\">hello@ex.plo.re<\/a><\/strong><\/p>\n\n\n<hr data-start=\"2595\" data-end=\"2598\" \/>\n\n<h3 data-start=\"2600\" data-end=\"2615\"><strong data-start=\"2604\" data-end=\"2615\">Summary<\/strong><\/h3>\n<ul data-start=\"2616\" data-end=\"2854\">\n \t<li data-start=\"2616\" data-end=\"2692\">\n<p data-start=\"2618\" data-end=\"2692\"><strong data-start=\"2618\" data-end=\"2646\">No personal data storage<\/strong>: We rely entirely on Google &amp; Meta systems.<\/p>\n<\/li>\n \t<li data-start=\"2693\" data-end=\"2776\">\n<p data-start=\"2695\" data-end=\"2776\"><strong data-start=\"2695\" data-end=\"2711\">User control<\/strong>: You have full control through opt-in\/out and deletion rights.<\/p>\n<\/li>\n \t<li data-start=\"2777\" data-end=\"2854\">\n<p data-start=\"2779\" data-end=\"2854\"><strong data-start=\"2779\" data-end=\"2808\">Transparency &amp; compliance<\/strong>: We follow regulations like GDPR and CalOPPA.<\/p>\n<\/li>\n<\/ul><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Privacy Policy for ex.plo.re and Its Partners Effective Date: Jan 1, 2022 1. Overview &amp; Scope This Privacy Policy applies to ex.plo.re and any individuals, contractors, clients, or affiliated entities (\u201cwe\/us\/our\u201d) that work with or through ex.plo.re. We provide digital marketing services to help you improve your online presence. We do not store any personal data ourselves \u2014 instead, we &#8230; <\/p>\n<div><a href=\"https:\/\/ex.plo.re\/crm\/privacy-policy\/\" class=\"more-link\">Read More<\/a><\/div>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"template-blank-4.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3","page","type-page","status-publish","hentry","no-post-thumbnail"],"acf":[],"_links":{"self":[{"href":"https:\/\/ex.plo.re\/crm\/wp-json\/wp\/v2\/pages\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ex.plo.re\/crm\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ex.plo.re\/crm\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ex.plo.re\/crm\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ex.plo.re\/crm\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":4,"href":"https:\/\/ex.plo.re\/crm\/wp-json\/wp\/v2\/pages\/3\/revisions"}],"predecessor-version":[{"id":3158,"href":"https:\/\/ex.plo.re\/crm\/wp-json\/wp\/v2\/pages\/3\/revisions\/3158"}],"wp:attachment":[{"href":"https:\/\/ex.plo.re\/crm\/wp-json\/wp\/v2\/media?parent=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}